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B2B Copywriter, Marketplace

HopHR
Full-time
Remote
Brazil and Argentina
Our client is a marketing agency that provides account management and creative services for established consumer products brands. They primarily work with brands to scale their sales on third-party marketplaces like Amazon.

As a fully remote digital marketing agency, they value culture and teamwork as well as work-life balance. If you are a self-starter who likes to be supported by a team but has the autonomy to do your own work, this is the place for you.

We’re looking for a strategic storyteller who can bring B2B content to life, someone who’s as comfortable shaping executive thought leadership as they are crafting high-converting case studies and engaging social posts. This role is ideal for a creative, versatile copywriter with marketplace experience, particularly within the Amazon ecosystem.


What you'll be doing

    • Build and execute a quarterly content roadmap (case studies, LinkedIn posts, whitepapers, email nurtures)
    • Ghostwrite 16+ LinkedIn posts/month for execs' insights, hot takes, and humble brags backed by internal interviews and team insights
    • Optimize content based on LinkedIn analytics and repurpose top performers into blogs, slides, or snackable video scripts
    • Turn internal submissions and raw data into 2+ concise, high-impact case studies per month
    • Collaborate with designers to pair copy with scroll-stopping creative that aligns with performance insights
    • Spark conversation by commenting on industry posts, joining trending threads, and tagging thought leaders to keep Nectar top-of-mind
    • Own the replies: respond to all comments on exec and brand posts within 24 hours to drive visibility and engagement
    • Build a fanbase: identify and nurture high-value followers through DMs, shout-outs, and curated shares to turn lurkers into advocates
    • Stay 90 days ahead on marketplace trends (Amazon, Walmart, etc.) and turn insights into POV posts and webinar ideas
    • Monitor LinkedIn and industry discourse to publish timely, relevant content that captures attention

Responsibilities

    • Write and edit case studies that highlight client success, strategic execution, and real performance data
    • Create and ghostwrite organic social content (primarily LinkedIn) for execs and internal thought leaders
    • Translate briefs and technical insights into clear, compelling copy tailored to B2B audiences
    • Collaborate with strategists, designers, and creatives to ensure alignment across channels
    • Support the development of sales enablement materials (e.g., one-pagers, landing page copy, pitch decks)
    • Maintain and evolve Nectar’s tone of voice and editorial standards

What you Bring

    • 3+ years of B2B copywriting experience in tech, ecommerce, advertising, or marketplaces
    • A portfolio that includes case studies, long-form articles, and high-performing social content
    • Familiarity with Amazon and marketplace lingo (FBA, ASINs, ROAS, etc.)
    • Strong storytelling instincts and the ability to turn raw performance data into compelling content
    • Comfort with both strategic ideation and hands-on execution
    • Availability during U.S. business hours (core window: 10am–4pm EST)

Bonus Points For

    • SEO experience and long-form content strategy
    • Familiarity with tools like Notion, Monday.com, Google Docs, Figma, WordPress
    • Previous experience in a startup or high-growth environment
Benefits:

Compensation in USD
PTO: 10~15 days
Sick Days: 5 days
Apply now
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